Starting a website can be an overwhelming and very intimidating experience for first-timers. Well, don’t you worry because I have gone through and created a “Getting Started” list detailing the steps involved and what will be needed throughout the design process. We will work together to make the process as smooth as possible! As promised, here’s a basic list to get you started:
Creative skills and strategy are what it takes to win the game online. Incloud Designs stand alone and are second to none. Follow below for more…
Probably the hardest part for many is getting their content together. It really is not that difficult but at times people are just not prepared or have never been required to come up with or create content for their business. At this stage we’ll work together and gather what is needed to move forward. If you have any trouble, we will be right there to help 7 days a week.
Here's What I Need
• Company Logo (PDF, EPS or High res. JPEG if possible)
• Hosting Login (Hosting account and/or Cpanel login)
• Current Website Login (if currently a WordPress website)
• Images and/or video you’d like to use for your new website
• Basic style guide, colors or any special graphics being used
Any questions please feel free to ask
Next we will set up a system for managing files like pictures, Word documents and other content for your website. We’ll also setup and create a system of communication that will help us stay organized along the way. It is well worth the time, trust me…
There are numerous programs available for project management. We prefer using Basecamp which has great features for transferring files, communication and security.
If and when it is necessary there is also DropBox if the need arises to send larger files. Using a system like this alleviates stress and confusion that is often caused by disorganized emails and where and when your files were sent or received. It’s all part of having a good overall experience during the design process and well worth the effort.
Designing a website, no matter the size, is an extensive process that can be overwhelming. I’ve outlined my process into 3 steps to give you a better idea of what to expect. To be honest, at this stage you just start seeing results. Click below for the list:
The Design Process
- LAYOUT AND DESIGN
A large and time consuming part of website design is in the layout, structure and design of the site. I’ll create the framework of the website and will send the homepage and a sub-page (or more upon request) for approval.
Once the site layout and design is approved, I’ll move forward with the designing of all pages, functionality and responsive code, making sure your site looks great and functions nicely across all devices and web browsers.
- REVISIONS AND EDITS
Once the site is ready for final review, you’ll be able to review each page and we can make detailed edits until the site is revised completely.
Preparing for Launch
When we are through editing and everyone is pleased with the design, we prepare to go live with your new website. This is a very exciting time and I understand you’ll be a bit nervous about what happens next. So here’s a brief explanation to help you out!
Ready For Takeoff
Your website logins, all credentials and files will be sent to you via basecamp or email insuring the security of your passwords and content. Though your logins and passwords will be saved locally, PLEASE SAVE ALL LOGINS FOR YOUR RECORDS AS WELL. We will keep backups in case…
Upon completion, you’ll receive a link to my “moving forward” process where you’ll receive tips and tricks on marketing your new website and also information on our Maintenance/Security Plan which I highly recommend for all my clients. Last but not least, enjoy the prosperity of your website!
Search Engine Optimization
WordPress is one of the best, if not the best content management systems when it comes to SEO. That being said, spending time on your WordPress SEO might seem like a waste of time, it most definitely is not. Optimizing your site to the best practices outlined in this article will help you improve your rankings, gain more subscribers and have a better website in general. Don’t worry too much, it’s easier than it sounds.
Yoast SEO Guide
As we take quite a holistic view on (WordPress) SEO, meaning that we think good SEO should be engrained in all aspects of your online marketing and PR, this guide covers quite a lot of ground and is, therefore, a long read. Check out the table of contents for some quick jumping around.
Updates to this WordPress SEO article and the full guide are here: Yoast Guide to Advanced SEO
This article has been kept up to date with the best practices for WordPress SEO since early 2008. The goal of this article is to let all the info of all the different articles we wrote about the topic, here and on other sites, fall into one big piece: the ultimate WordPress SEO tutorial.
The first versions of this article were heavily based on using a plugin called HeadSpace and a series of other plugins. We’ve since released our own Yoast SEO plugin which replaces quite a few of those. That plugin has proven so powerful that is being used on used on millions of sites, even big ones like SearchEngineLand, and The Next Web. The Yoast SEO plugin is very stable and has loads of great features. This article now assumes you’re using it. Click below to learn more about yoast…
“The Sky’s The Limit”
Describes the tasks of designing HTML driven web pages to be displayed over the World Wide Web. Website design encompasses a number of important elements including color, layout, and overall graphical appearance.
Hours of Operation
MON. – SAT.
8:00a.m. – 6:00p.m.
Worcester, MA 01605
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